Year-End Appeal Design Collection

Ready-to-use graphics for your biggest giving day of the year.

Break through the Giving Tuesday noise! Whether you’re running a donor match or just trying to get seen in the social media noise, this Toolkit makes it easy to show up professionally on GivingTuesday.

These Canva templates are built for busy affiliate teams who want to stay on brand, grab attention, and make the most of this global generosity movement.

What’s in the Toolkit

Everything’s fully editable in Canva, so you can drop in your own photos, logos, and messaging in minutes.

Here’s what you’ll find inside:

1. Social Media Graphics: 7 social media graphics for Facebook, Instagram, LinkedIn and more. Combine the graphics to create custom reels or stories.
2. Facebook Banners: 3 cover designs to promote your campaign.
3. Email Graphics: 3 email headers for your newsletter and 3 personal email signature banners to make every email you send work for your campaign.
4. Website Graphics: 3 graphics for your website homepage to drive campaign impact from your website traffic.
5. Direct Mail Letterhead and Envelopes: 3 letterhead options with 1-color, 2-color and full color options. #10 outer envelope and #9 inner response envelope design options.
6. Holiday Cards: 2 different 5″x 7″ foldable holiday cards.
7. ReStore Promotional Rackcard: promote your year-end appeal at your ReStore or community events by handing out 3.5″ x 8.5″ rackcards.

Integrate This Toolkit into Your Full Year-End Campaign

Pair this Design Toolkit with:

• The Year-end Campaign Blueprint for a complete 120-day campaign (regardless of whether who is doing the final ask)
• Tell your impact story through an integrated digital Annual Report
• Build campaign momentum with our Giving Tuesday or Giving Tools-Day toolkits

Explore Related Toolkits

2024 Annual Appeal