Brewery Fundraiser: Marketing Campaign Blueprint

Craft beer and community causes go together like hammers and nails. That’s why brewery fundraisers are such powerful opportunities for Habitat affiliates! When local brews meet your mission, you create the perfect recipe for fundraising success, community awareness, and meaningful connections.

But let’s be honest – these events can be overwhelming to plan, especially when you’re already juggling multiple priorities with limited staff and resources. Without a strategic approach, you might miss crucial opportunities to capture content, engage attendees, and extend the impact beyond event day.

This Campaign Strategy Guide is designed to:

• Create a complete campaign strategy from pre-event buzz to post-event follow-up, so you have a roadmap for success
• Save hours of planning time with copy-and-paste social media posts, email templates, and shot lists you can use immediately
• Delegate with confidence using detailed checklists that make it easy to assign tasks to staff or volunteers
• Turn one brewery event into months of content with strategic capturing of photos, videos, and testimonials
• Build stronger relationships with brewery partners through coordinated promotional efforts– Maximize your fundraising results by engaging attendees before, during, and after the event

Pair This Strategy With Campaign Design Assets

Complement your strategy with our professionally designed, customizable templates in Canva. From registration forms to social graphics and thank-you cards, our toolkit makes your tournament look polished and professional with minimal effort.

View the Brewery Fundraiser Marketing Toolkit

What’s Inside This Marketing Guide?

This practical resource provides a complete roadmap for golf tournament social media success:

• This practical guide walks you through exactly what to do before, during, and after your brewery fundraiser:
• Pre-event strategy: Build anticipation with proven social media content, coordinate effectively with brewery partners, and create buzz in your community.
• Day-of marketing execution plan: Capture compelling content with our detailed shotlists, engage attendees through strategic social media, and maximize fundraising opportunities.
• Post-event follow-up: Extend your event’s impact with thank-you strategies, donor recognition plans, and ways to repurpose content for months to come.
• Ready-to-use resources: Copy-and-paste social media posts, email templates, interview questions, and more – just customize with your event details and you’re ready to go!